Built from the same overwhelm you might be feeling right now.
Money Rooted wasn't created in a boardroom. It was built from personal experience — the kind that comes from sitting at a kitchen table surrounded by bills, wondering how to make it all work.
Elldwinia English
Founder & Financial Organization Specialist
From overwhelmed to organized — and now helping others do the same.
Money Rooted was born out of necessity. Like many families, Elldwinia English experienced firsthand what it feels like to be financially overwhelmed — juggling bills, unsure of where the money was going, and too embarrassed to ask for help. That experience became the foundation for everything Money Rooted does today.
After working through that journey — learning the systems, building the habits, and seeing real results — the mission became clear: help other families find the same path forward. Not with judgment. Not with shame. Just with practical tools, real guidance, and someone in their corner.
Today, Money Rooted serves everyday families who are ready to take control of their finances. Whether you're starting from scratch or just need better systems, Elldwinia meets you exactly where you are.
Trained, certified, and committed.
Real credentials behind the work — because your financial future deserves more than good intentions.
MBA, Human Resources
Master of Business Administration with a concentration in Human Resources — bringing organizational strategy and people-centered thinking to every client engagement.
BA, Family & Consumer Finance
Bachelor of Arts in Family and Consumer Finance — a direct academic foundation in household financial management, budgeting, and consumer decision-making.
SHRM-CP & SHRM-SCP
Dual SHRM certifications (Certified Professional and Senior Certified Professional) — recognized credentials in organizational development and human capital strategy. Credential ID: 23-ZEJNF, issued July 2022.
APTD & CPTD — ATD
Associate Professional in Talent Development and Certified Professional in Talent Development from the Association for Talent Development — expertise in adult learning, coaching, and skills development.
Lean Six Sigma & Project Management
Trained in Lean Six Sigma (Green Belt), Project Management Foundations, Project Management Ethics, and Change Management for HR — bringing process improvement and structured execution to financial coaching.
Notary Public Commission
Commissioned Notary Public through the National Notary Association. Credential ID: 161230343, issued October 2021.
Organizational Development & Change
Specialized training in Organizational Development and Change, Economic Development, and Human Resources: Payroll — a multidisciplinary foundation that informs every system built for clients.
Lived Experience
The most important credential: a real financial journey that informs every service, every system, and every session at Money Rooted.
What we believe
No shame, no judgment
Everyone starts somewhere. We create a safe, supportive space where you can be honest about where you are.
Real systems for real life
No generic templates. Every plan is built around your actual income, your actual bills, and your actual goals.
Education over dependency
We teach you how to manage your finances yourself — so you don't need us forever, just long enough to build the skills.
Accessible to everyone
Financial organization shouldn't be a luxury. Our services are priced to be accessible to the families who need them most.
Ready to take the first step?
Browse the services or reach out directly. No pressure — just a conversation about where you are and where you want to be.